As many of you know, We held our first webinar on December 16th. I believe the official turnout was 53 viewers (pretty good for our first one). We allowed viewers to ask questions to panelists during the webinar, but we had some mix ups and they went unanswered, so I wanted to take a few minutes to address them.
*If you would like to download the video (windows only) and slideshow, visit the Techrigy Webinar Page.
Question: I’d like to hear more about exporting the permalinks for community managers, as mentioned
Answer: The View Results page of SM2 allows you to export results in XLS format. You have full control of what aspects are exported, such as: Blog URL, Permalink, SM2 Categories, Author Name, etc.)
Question: What do you do if you are Motrin and you know you have negative responses but your tool [SM2] doesn’t show anything negative?
Answer: It is important to understand that sentiment is a human characteristic. A computer cannot identify tone, sarcasm, slang, etc. This being said, measuring sentiment in your SM2 results will take a bit of leg work. A result with the phrase “Tom sucks down a soda” will be marked as negative, because it has “Tom sucks” in it.
If you know a result is negative or positive and it does not appear in the appropriate category, you will need to edit the result and manually add the sentiment. Unfortunately, there is no software available that can guarantee accurate sentiment analysis across the board.
Question: We had 10,000 views from the Us but your map tool shows only 2 sites in the US.
Answer: This question is a little harder to answer without some more specific information from the user.
A lack of input from the author could explain this issue. My blog, for example, shows up in SM2 as an Arizona blog. I am however, in New York. The issue here is that I haven’t put any information in my blog that tells SM2 otherwise, and my hosting company is in Arizona. So the SM2 results are correct from a technical aspect.
Question: Are you able to identify influencers?
Answer: We are able to identify influencers, and we display this as “Popularity”. Popularity is assigned based on a number of sources, including but not limited to Technorati, Alexa, Compete, Google Page Rank, Inbound Links, Comment Counts, and Followers (Twitter).
If you have more questions, or would like more info than given in this post, feel free to leave some comments on this post.