Monitoring & Analyzing Social Media

With over 1.5 billion conversations stored, can you afford not to listen?

May 22, 2008

Techcrunch on Twitter downtime

I think they got it right- this is one complex bugger to scale:

“Social networks have similar complexity issues, but they only usually need to route a message to a single user (or at the most to a defined group). Even so, social networks like Friendster struggled for years with technical and scaling issues. Twitter is specifically dealing with text messages, and in most cases with active users those messages are very frequent and go out to hundreds of contacts (or followers, as they are referred to in Twitter). Every new Twitter user and every new connection results in an exponentially greater computational requirement.”

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